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Industry/Market Research: Home

Resources for researching industries.

How to Use This Guide

Find the resources you need by navigating through the tabs at the top of this page. 

  • If you are just beginning your industry research, I recommend you start with the "Defining Your Industry" tab.  It may save you some heartache down the line.

  • If you are ready to jump in, I recommend you begin with the "Analyst Reports" tab.  The bulk of your industry information should be in those resources.

  • If you have a specific piece of information/data that you are having trouble finding, go to the "Articles" or "Trade Associations" tabs.

Still need help?  My contact information is on the right side of the page.  I'd love to hear from you!


Subject Guide

Diana Boerner's picture
Diana Boerner
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My Hours

Typical Work Week:

Monday: 1pm-10pm (research help desk from 5-10pm)

Tuesday, Thursday & Friday: 8am-5pm

Wednesday: 7:30am-4:30pm