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Public Company Research: SWOT

how to research various types of information about a public company

SWOT

A Company SWOT (strengths, weaknesses, opportunities, threats) can be found in the database, Business Source Complete or Business and Company Resource Center.   Note that SWOTs are not available for every company.

In Business Source Complete, just type the name of your company in the first box, and SWOT in the 2nd box (see screenshot below).

 

In Business and Company Resource Center, the SWOT will be available on the page with company information (see below):